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Featured in this articleFor Super Soft Brillo Beards
Duke Cannon Supply Co. Best Damn Beard Oil
Read moreFor Powerful Coffee
Moccamaster KGBV Select Coffee Maker
Read moreFor Pockets in Pockets in Pockets in …
Ten Thousand Tactical Pant
Read moreA Sharp Blade for Shaving
Single-Edge Razor
Read moreFor Super Soft Brillo BeardsPhotograph: Eric Ravenscraft
Duke Cannon Supply Co.
Best Damn Beard Oil
If you put words Amazon doesn’t like in a product’s name, that immediately makes it more manly. To wit, there’s Duke Cannon’s Best Damn Beard Oil, for scratchy facial hair. This beard oil helps prevent ingrown hairs and makes facial hair feel softer to the touch. Though, please note, the bottle says explicitly that it’s “not for clowns,” so don’t buy this for any Pagliaccis in your life. —Eric Ravenscraft
For Powerful CoffeePhotograph: Matthew Korfhage
Moccamaster KGBV Select Coffee Maker
Just look at that name: Moccamaster. This is a coffeemaker that drinks and breathes pure power and precision. The Technivorm Moccamaster is burly, yet precise. It makes old-school drip coffee, better than that fancy Starbucks stuff. But what the manly man in your life should truly love about the Moccamaster is that it’s real hand-tooled craftsmanship. It is perhaps the world’s only high-end coffee maker that looks like a power tool made by DeWalt, and it is just as sturdy. It’s been handmade since 1968 in the Netherlands, a country where their idea of a party is often just blowing things up. The precision-made Moccamaster will keep your coffee within a four-degree range for optimum brewing. And its parts can be replaced or repaired, just like the engine of an old car. Judging from others’ experience, it’ll probably last you decades. What a machine. Moccamaster.
For Pockets in Pockets in Pockets in …Ten Thousand
Tactical Pant
WIRED gear team operations manager Scott Gilbertson has decreed these pants the most tactical out of all pants. They look great—which is to say, not like trash bags—and have plenty of pockets. There are actual pockets inside other pockets. If you care more about practicality than fashion but don’t want to look like it, these are the pants for you. —Eric Ravenscraft
A Sharp Blade for ShavingPhotograph: Matthew Korfhage
Single-Edge Razor
Shaving ain’t manly shaving unless it’s sharp on your neck. A Leaf Thorn single-blade safety razor (8/10, WIRED Recommends) offers what they call in the barber trade an “aggressive” shave, the kind of risk that breeds reward. The reward is skin that’s baby-smooth. It is the skin of competence and elegant aggressiveness. Of men who know from shaving. It’s the shave you expect George Clooney might exact in O, Brother, Where Art Thou? Add a lathered brush and bowl and you can graduate from George Clooney to Cary Grant.
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