Buzzapp Master 
After leaving her eponymous label in 2006, Jo Malone embarked on a new venture with Jo Loves, crafting unique perfumes. The brand’s latest addition is a summer-inspired fragrance that promises to deliver the essence of sunshine, perfect for those staying put in the UK.
The newly unveiled Jo Loves With Love from Como A Fragrance has just graced the shelves, taking inspiration from Jo’s cherished memories of Lake Como’s summer retreats. It’s described as a “celebration of dolce vita”, with this scent encapsulating leisurely days, glittering waters and the warmth of the sun-kissed skin – quintessentially capturing the spirit of a summer perfume.
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Available at Space NK and Jo Loves directly for £135, this fragrance is part of the exclusive Studio Juice collection. With Love from Como is a unisex scent that echoes the exuberant Italian summers, offering a touch of holiday bliss each time it’s spritzed.
With Love from Como greets you with fresh mandarin, rhubarb, and grapefruit notes, delivering a lively citrus kick. At its heart, it melds basil and tamarind for an aromatic hint with a touch of spice, settling into enduring base notes of cedarwood and musk for a grounding, yet lasting impact.
The perfume was inspired by Jo Malone’s summers in Italy
(Image: Jo Loves)
The perfume is set to delight fans of the renowned Jo Malone fragrances, especially if you adore the Orange Blossom Cologne, priced at £118, a favourite reportedly worn by Kate Middleton. The Orange Blossom fragrance marries the zest of clementine flowers and orange blossom with delicate water lily, alongside base notes of orris and sumptuous balsamic vetiver.
You can discover similar citrusy delights like Phlur’s Tangerine Boy for £99, fusing zesty lemon, spicy ginger, a punch of black pepper, tangerine, and apple for a truly invigorating scent. For those watching their pennies, The Body Shop offers the affordable Full Orange Blossom Eau de Parfum at £42, steeped in orange blossom absolute sourced from Egypt, reports the Mirror.
However, With Love from Como has also become quite the sensation among fragrance fans, as one Space NK customer enthused: “This scent is super fresh and bright, like citrusy air on a warm day. It opens with a clean, watery feel and settles into something soft and slightly floral. It’s not overpowering but still noticeable, and I get compliments when I wear it. A great daytime fragrance that feels effortless and breezy.”
The With Love from Como perfume is like “summer in a bottle”
(Image: Jo Loves)
Over at Jo Loves, one reviewer described it as: “”Memories of Italy – uplifting and classy” before adding: “The box is fabulous, then on opening the box I was greeted with a beautiful scene of Como on the bottle and just like this scene the fragrance is classy, fresh, uplifting and addictive, provoking memories of our Italian trip last year. The fragrance doesn’t last very long on my skin (which isn’t unusual), so I also spray my clothes. As we are having such wonderful weather at the moment, a spray of Como, close your eyes and you will be transported to an Italian memory.”
However, one customer expressed disappointment, stating: “Very disappointing after last years special edition sell out ‘With Love From Positano’. This years ‘With Love From Como’ is very light on the citrus with strong tones of cut grass. It’s pleasant but not for me. An expensive purchase which sadly will not get used. Bring back ‘With Love From Positano’ please!”
Yet another disagreed, calling it “Summer in a bottle” and adding: “What a wonderful scent. It is full of citrus and is so fresh. Great to have a scent that lasted and didn’t wear off quickly.”
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