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National Defence College Nigeria: Championing strategic civil-military leadership for a stronger nation
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Amazon Ads to change URL transparency and reporting after high-profile CSAM report from Adalytics
By Marty Swant • February 21, 2025 • Ivy Liu Amazon plans to more transparency tools for its advertising offering, updates that come just weeks after its demand-side platform was among the high-profile firms publicly rebuked by lawmakers for ad tech’s role in monetizing child sexual abuse material (CSAM) and other problematic content. Updates to […] More
Buzzapp MasterHow advertisers are reacting to Google’s declining share of the search market
Brand advertisers are reviewing their organic and paid search strategies in response to web users turning away from Google. Google’s market share decrease belies big changes in the way that users search for information online. Today’s consumers use a wider variety of search tools than they did in previous years, from TikTok to Perplexity to […] More
